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Sign TAP Agreement (Pledge) to increase your sales

10.9 M EUR Agreements signed, 12.6 M EUR in process

Who Uses Aciety Companies’ Products?

& many more – from Startups and SMBs to Enterprises

Quick Background

Aciety Platform

Aciety is a B2B software service and product platform, uniting 2000+ companies from Europe.


We help clients globally by: a) picking the best ready-made product; b) developing custom solutions; or c) combining products with customization service.

TAP Coupon

With software products companies we sign TAP Agreement, which enables our clients to receive av. 40% discount on software, while producers receive full payments.

Product Bundles

Often 2+ products have the same client group that benefits from them, but reach them with separate marketing budgets.

If these products are complementary to each other (i.e. solve different client problems), we connect them to a Bundle. Once a client reaches one product, the other will be sold together when possible, producing added value without incurring marketing costs. TAP is usually used in the process to pay for licenses between the producers.

Bundled sales marketing costs are by design lower, thus producers naturally flow to Aciety Ecosystem. (80+ products on-board already).

How Bundles Work

Intro & Consultation

We organize a call to better understand your product and who it fits the best

TAP Agreement (Pledge)

We sign how much EUR (ex. 100,000 EUR) in payments for your product license/subscription can be done using TAP by Aciety clients.


This value determines how much effort Aciety puts in adding you to bundles with other products.


We organize bundles so that you would receive as much TAP as you spend.


How TAP Works?

TAP discount

TAP is an accumulating discount coupon - each month the effective discount grows until TAP is used to buy software products (or potentially - services).

Backed by Software

Producers sign how much TAP they would accept in EUR value (i.e. 100,000 EUR worth of TAP) from Aciety customers. This agreement gives Aciety the right to distribute TAP.

Discount Origin

Based on the agreement - value of 1 TAP is equal to: a sum of obligations from all product companies and divided by 10,000,000 TAP (i.e. 1.09 EUR/TAP now).

Each new product increases overall obligations and hence - value for each TAP. It allows Aciety customers to buy TAP when its price is lower and spend it on software later - the change in value is their effective discount on software spending.

Have more questions about pledge? Contact us

We’ll schedule a call to discuss your questions

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