Our client is a market-leading provider of IP video and digital signage technology that helps organisations to harness the power of video to engage, inform and entertain. Its end-to-end IPTV and digital signage solutions enable users to capture TV and video content directly from any source.
With IPTV, the user can easily distribute terrestrial and satellite television and radio, videos, DVDs, digital video-on-demand (VoD), digital signage, information boards, and web content throughout the facility.
Exterity’s customers include BBC, NHS, Thomson Reuters, Dubai Airport, University College London, Stade Pierre-Mauroy, Sanofi, The Open, Six Senses Zighy Bay Oman, Royal Randwick Racecourse, Phoenix TV Beijing, and many more.
The challenge
To keep products maintained to a high level, and to keep developing new solutions, our customer decided to extend the capacity of their core engineering team by using an external service provider.
The additional requirements for the potential partner included having strong Javascript and UI experience to augment its own technical expertise.
The solution
Since the start of our cooperation, the team has mainly worked on two products.
The first one is an aftercare warranty solution that provides end users with software and firmware updates.
It also includes:
access to the support team
bug fixes
additional user interface options.
With its help, users can maximise system performance, manage the devices, update them and improve functionality.
For this product, our JavaScript engineers have successfully developed the front-end side using the AngularJS framework, which was already used in the core app.
At every stage, our quality assurance engineer monitors the development process to make sure all the functionality works properly.
As the development of some parts of the system requires testing on physical devices, e.g., special commercial TVs or customers’ own media players, such hardware was set up in the ELITEX office so that the team could work efficiently.
The second product is a great video analytics tool, offering access to various statistics including the number and duration of views, etc.
As this product was new and had to be developed from scratch, the decision was made to build it with modern tools:
React framework on the front-end side
Node.js on the back-end.
The result
Currently, the team consists of:
JavaScript developers of various levels
QA engineer
Project manager
The main task of the team is the extension of the customer’s product functionality and supporting the existing apps.
As a result, a complex of Exterity’s solutions became even stronger which allows the company to fulfil the needs of existing customers and engage with new customers around the world.
ELITEX is an AI-native engineering partner for real estate and hospitality. Since 2015, we've shipped dozens of products for clients across the USA and Europe. We build property-management and reservation systems for growing operators, and we build them to fit your operation, not a template.
Most of our clients are small and mid-sized businesses, so we know how to build within real budgets and firm deadlines. By choosing ELITEX, our clients work with experienced, tech-savvy engineers who have also delivered for Fortune 500 and Global 500 companies. That standard applies to every product we ship, at any size or stage.
Why teams choose us:
Deep domain expertise in real estate and hospitality
A real partner who refines your ideas and pushes back when something looks off (that's how clients describe us)
Senior-led teams that scale up or down in days
AI-native delivery, with engineers who stay accountable for every line they ship
Recent results:
Cut one client's customer onboarding from 2-3 days to 45 minutes
Helped a startup grow 5x in under a year as their tech team
Cut 90% of infrastructure cost for a FinTech company with our iterative DevOps approach in less than one month
Delivered a DevOps overhaul in one month: deploys went from hours to minutes, with zero compliance incidents
10+ years in business · dozens of products shipped · top-rated on Clutch